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Dealmood & SolutionsLTD
SaaSMarketing and customer relationsV1.0Release on · Winter 2026

WhatsWay

Your customers are on WhatsApp. So is your business.

WhatsWay is the platform from Dealmood & Solutions LTD that turns WhatsApp Business into a genuine sales and service channel: large-scale campaigns, an inbox shared by the whole team, automations, an AI assistant, a widget for your website and recovery of abandoned carts. It is built on Meta's official WhatsApp Cloud API.

See the platformRequest a demo
Official WhatsApp Cloud APIShared inbox for the team8 languages
WhatsWay: the shared inbox, with conversations awaiting a reply and an exchange with a customer ordering a dress
Real screenshot, with a demo shop and contacts

The problem

One phone for the whole team
does not scale.

WhatsApp is the messaging app your customers open every day. But with the WhatsApp Business app alone, a team shares one phone, sends its promotions by hand and measures nothing.

A single phone

Conversations stay on one device; it is impossible to split customers between several people.

Manual sending

A promotion sent contact by contact, with no scheduling or personalisation.

No measurement

How many messages were delivered, read, or answered? Nobody knows.

In pictures

The platform, as it really is

No mock-ups: the WhatsWay screens with Atelier Kone, a demo fashion boutique, its customers and its campaigns.

WhatsWay dashboard: contacts, messages sent, delivered and read, delivery and read rates, campaigns
Dashboard
WhatsWay campaigns: recipients, sent, delivered, read and delivery rate for each campaign
Campaigns
WhatsApp message templates, approved or pending, in marketing, utility and authentication categories
Message templates
Contact management: groups, status, source, import and export
Contacts
Automation flows triggered by keywords, with their number of runs
Automations
The chat widget builder for websites, with a live preview
Website widget

Features

Sell, reply, automate

Everything you need to make WhatsApp a channel in its own right, from the first campaign to after-sales service.

Campaigns

Send to groups, from a CSV file or via API, scheduled, paused or resumed, with delivered, read and replies.

Shared inbox

All conversations live, assigned to agents, pinned, with media and template replies.

Approved templates

Created in WhatsWay, submitted to Meta and synchronised: marketing, utility, authentication, carousel.

Visual automations

A drag-and-drop flow editor: keywords, questions, delays, conditions, assignment and webhooks.

AI assistant

Automatic replies trained on your documents, web pages and Q&As, with handover to a human.

Contacts and groups

CSV or Excel import and export, groups, tags and segmentation.

Widget for your website

A chat bubble to embed on your website, which replies with AI and sends leads to the shared inbox.

Multiple numbers

Connection through Meta's embedded signup, health monitoring of each number and coexistence mode with the app.

Analytics and reports

Delivery, read and reply rates, by period and by campaign, with export.

For online shops

Connect Shopify or WooCommerce in a few clicks: WhatsWay takes over on WhatsApp.

  • Abandoned cart recovery via WhatsApp
  • Order and shipping notifications
  • Confirmation of cash-on-delivery orders
  • Automatic customer synchronisation

For developers

A documented REST API and webhooks to plug WhatsWay into your tools.

  • REST API: messages, contacts, groups, templates and campaigns
  • API keys and rate limits depending on the plan
  • Webhooks: message received, status, campaign completed, template approved
  • Built-in documentation and call log

SaaS model

One platform, as many businesses as you like

Each business signs up, connects its WhatsApp numbers and chooses a plan. The platform console manages customers, plans and their limits, subscriptions and payments.

  • Monthly or annual plans, with their limits and features
  • Payment through Stripe, PayPal, Razorpay, Paystack or Mercado Pago
  • Teams with roles and permissions: administrator, manager, agent
  • Customisable platform name, logo, colours and languages
WhatsWay console: the Free, Professional and Enterprise plans with their limits on channels, contacts, automations and API calls
Platform console: the subscription plans

Technology & architecture

Under the hood of WhatsWay

An end-to-end TypeScript application: React and Vite for the interface, Express for the API, PostgreSQL with Drizzle for data, Socket.IO for the live inbox and BullMQ to send campaigns at the pace Meta allows.

Architecture diagramProduct coreData flow
  1. 01

    Interfaces

    • Business areaReact 18, TanStack Query, shadcn/ui, Tailwind CSS
    • Platform consoleCustomers, plans, subscriptions, gateways, languages, logs
    • Site widgetScript to embed on any website, AI-powered replies
  2. 02

    WhatsWay API (Express)

    Node.js 20, TypeScript

    • Shared inboxConversations, assignment to agents, pinning, Socket.IO
    • Campaigns and automationsBullMQ queues, scheduling, throughput according to the Meta tier, keyword flows
    • Public API and webhooksAPI keys, per-plan limits, signed outgoing events
  3. 03

    Data and services

    • PostgreSQLDrizzle ORM, sessions, optional read replica
    • RedisSending queues and Socket.IO adapter across instances (optional)
    • WhatsApp Cloud APISending, templates, webhooks and Meta embedded signup
    • OpenAIReply assistant trained on your documents and your Q&As

The journey of a campaign

  1. 1The team picks a Meta-approved template, the audience (groups, CSV file or API) and the send date.
  2. 2A scheduled task launches the campaign; each recipient enters a BullMQ queue.
  3. 3Messages are sent to the WhatsApp Cloud API at the rate allowed by the number's tier.
  4. 4Meta's webhooks report delivered, read or failed; statistics update live.
  5. 5Replies arrive in the shared inbox, where an agent, an automation or the AI takes over.

Architecture choices

  • Multi-businessEach business connects its own numbers; all data is partitioned by number and by account.
  • Controlled throughputSends respect each number's messaging tier, from the 250 tier to unlimited.
  • Fine-grained permissionsAdministrator, manager or agent: each team member sees only what their role allows.
  • Open to developersDocumented REST API and outgoing webhooks to plug in a CRM, a shop or an internal tool.

Every technology, by family

Front-end

  • React 18
  • TypeScript 5.6
  • Vite 7
  • Tailwind CSS 3
  • shadcn/ui
  • Radix UI
  • TanStack Query
  • Zustand
  • React Flow
  • Recharts

Backend

  • Node.js 20
  • Express 4
  • Drizzle ORM
  • Zod
  • Passport
  • JWT
  • node-cron
  • esbuild

Data & storage

  • PostgreSQL
  • Redis
  • Amazon S3
  • DigitalOcean Spaces
  • Google Cloud Storage

Real-time

  • Socket.IO
  • BullMQ
  • WhatsApp Cloud API
  • Webhooks

Artificial intelligence

  • OpenAI
  • Knowledge base (PDF, Word, URL)

Payments & third-party services

  • Stripe
  • PayPal
  • Razorpay
  • Paystack
  • Mercado Pago
  • Shopify
  • WooCommerce

Authentication & security

  • Roles and permissions (RBAC)
  • Email code
  • API keys
  • Rate limiting
  • bcrypt

Quality & tooling

  • Vitest

DevOps & CI/CD

  • PM2
  • Nginx
  • Built-in updater

Inventory taken from the product's source code and configuration.

Frequently asked questions

Everything about WhatsWay

Yes: WhatsWay uses Meta's WhatsApp Cloud API. The number is connected in a few steps through Meta's embedded signup, and can remain usable in the WhatsApp Business app in coexistence mode.

WhatsApp is a trademark of WhatsApp LLC. WhatsWay uses Meta's WhatsApp Cloud API and is neither affiliated with nor endorsed by Meta.

Make WhatsApp your best salesperson

Shop, agency, school or customer service: write to us for a WhatsWay demo tailored to your case.

Request a demoBack to products